Moderation In Wine Consumption
According to Wine Intelligence’s Lower Alcohol Wines report, Germany has the highest proportion of wine drinkers of low alcohol wine (47%). Canada and US are the biggest growth markets; Canadians are less conservative that with 7.5M bought lower alcohol wine in 2017. Low-alcohol wine sales in UK rose by 8.5% in 2017, low-alcohol wine from Black Tower increased 18.5%. Asda in UK launched “Nosecco”, which is an alcohol free Prosecco style sparkling wine, that has delicate fruity aroma with 30% fewer calories than traditional fizz. Sales of low/no alcohol products in Asda rose by 1.2% since 2016.
- Accredited to: